The Method
From a social media ad to a disciple going home.
A simple, reproducible five-step process designed for diaspora communities: anonymous, culturally matched, and gospel-centred. Built to scale from Melbourne to every Australian city.
The Method
From a social media ad to a disciple going home.
A simple, reproducible five-step funnel designed for diaspora communities: safe, culturally matched, and gospel-centred.
Targeted Testimony Ad
Testimony video in heart language via Facebook/Instagram. Hyper-targeted to specific postcodes and language groups.
Landing Page + Form
Respondents click through and express interest anonymously. Safety first. No church address required at this stage.
Discipler Connection
Matched with an ex-Muslim Christian from the same cultural background. Hazara matched with Hazara. Arab matched with Arab. Same language, shared story.
DBS Studies
Discovery Bible Studies adapted for ex-Muslim contexts. Addressing Quranic parallels, Jesus in Islam, and common objections.
Return Mission
Long-term: new believers eventually return to their home country. One disciple from Melbourne can plant a church in Kabul.
The Foundation
Why This Works
Anonymous Safety
No church address. No public form. No risk of exposure for the respondent. Safety is built into every step.
Native Language Throughout
From the ad to the landing page to the discipler relationship, every interaction is in the person's first language.
Cultural Background Matching
Hazara matched with Hazara. Arab matched with Arab. Shared story creates trust that no cross-cultural connection can replicate.
Gospel-Centred, Not Program-Centred
We are not running a humanitarian program. We are making disciples. Every step points toward Jesus.
“Go therefore and make disciples of all nations, baptising them in the name of the Father and of the Son and of the Holy Spirit.”
Matthew 28:19
The 7×7×7 Vision
One disciple reaches 7 people. Each of those reaches 7 more. Each of those returns to plant 7 churches in their home country. A single relationship made in Melbourne can catalyse a movement in Kabul, Tehran, or Mogadishu.
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